For this project, I re-branded my uncles catering company named Giuseppe’s Catering. I finally told him it was time for a change because he was using someone else’s logo.
I took the initiative of designing him a logo, company apparel, and business cards. I wanted to design a simple logo that describes his company.
I chose a handwritten font paired with his chefs hat to emphasize that he makes everything by hand from scratch, while using a thick business font to accompany his professional appearance.
